0:11

Plays here · Open on tiktok ↗

UnknownOfficial owned account (“Locket”, @locketcamera); owned publishing does not by itself prove a creator payment relationship. A current official post shows a `Locket Leader` invite promising `Free Locket Gold`, `Trying new features early`, `Getting $$ for sharing Locket`, and `Exclusive merch drops`; this proves the program offer, not a paid deal for the owned account or every leader post.0:11 · on_screen hook

“when the entire friend group is on locket >>”

The opening line · 0:00 · move: pov

Turns a synchronized sunset photo into proof of group belonging: one friend completes the Locket send flow, then the camera widens to reveal the entire group capturing the same moment together.

548.8Kviews38.6Klikes↑22.6×vs their usual post · 24.3K views11creators ran this script

@Locket · 478.3K followers · 29 of 30 recent posts mention Locket · creator page →

The script, step by step1 lines
The script1 lines · @Locket
  1. 0:00when the entire friend group is on locket >> · Send to… · Add a message
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Where this post sitsthe repetition is the proof
Runs the playbook
Sell the friendship ritual, not the feature list

Show the photo habit in a friendship POV, keep the product native to the moment, and let the shared ritual explain why another person should join.

Locket's owned social team and a paid Creator-program ambassador staging private friendship moments · 11 creators · 54 posts

Open the full playbook →

this post · other creators who ran it

Who made ittheir public relationship signal, and the receipt for it
@Lockettiktok · 478.3K followers · median 24.3K views · n=60best post6.3M259×views · for LocketUnknown Official owned account (“Locket”, @locketcamera); owned publishing does not by itself prove a creator payment relationship. A current official post shows a `Locket Leader` invite promising `Free Locket Gold`, `Trying new features early`, `Getting $$ for sharing Locket`, and `Exclusive merch drops`; this proves the program offer, not a paid deal for the owned account or every leader post.Open creator →

Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →