PAID0:30Plays here · Open on instagram ↗
Paid postPublic post says “#AD”. https://www.instagram.com/p/DUVjKd0jdSo/0:30 · spoken hook
“Yo guys, I was at the deli getting the sandwich and the guy behind the counter goes.”
The opening line · 0:00 · move: story
Places Duolingo inside the creator's existing format, then shows the lesson, score, chess or travel workflow as the product proof.
530Kviews16.7Klikes↑0.6×vs their usual post · 26.1K likes46creators ran this script
@Tony Cash · 1.2M followers · creator page →
The script5 lines · @Tony Cash
- 0:00Yo guys, I was at the deli getting the sandwich and the guy behind the counter goes.
- 0:06Bad Bunny's half time show is an all Spanish and I said, "Yo guy, are you out of your mind?"
- 0:14I slammed my sandwich on the counter and I said, "That's amazing!"
2 more linesmembers read and copy every script on the site
Runs the playbook
Campaign mechanic → creator remix
Give creators one concrete product or campaign mechanic, then let each creator rebuild it inside their own niche rather than repeat a master script.
Creators activating Chess, Genshin, Airbnb, LinkedIn and learning-product moments · 46 creators · 51 posts
Open the full playbook →
this post · other creators who ran it
@Tony Cashinstagram · 1.2M followers · median 26.1K likes · n=30best post530K0.6×views · for DuolingoPaid post Public post says “#AD”. https://www.instagram.com/p/DUVjKd0jdSo/Open creator →Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →