PROGRAM1:14Plays here · Open on instagram ↗
programPublic post uses “#duolingopartner”, naming a Duolingo creator partnership. https://www.instagram.com/p/DSQjmNzjCPB/1:14 · spoken hook
“Come with me to Spain to play chess.”
The opening line · 0:00 · move: story
Places Duolingo inside the creator's existing format, then shows the lesson, score, chess or travel workflow as the product proof.
17.7Kviews416likes↑0.2×vs their usual post · 2.2K likes46creators ran this script
@Jen Yu · 17.7K followers · creator page →
The script23 lines · @Jen Yu
- 0:00Come with me to Spain to play chess.
- 0:02One thing I like to do whenever I compete in a different country is learn some of the language
- 0:07basics.
20 more linesmembers read and copy every script on the site
Runs the playbook
Campaign mechanic → creator remix
Give creators one concrete product or campaign mechanic, then let each creator rebuild it inside their own niche rather than repeat a master script.
Creators activating Chess, Genshin, Airbnb, LinkedIn and learning-product moments · 46 creators · 51 posts
Open the full playbook →
this post · other creators who ran it
@Jen Yuinstagram · 17.7K followers · median 2.2K likes · n=12best post17.7K0.2×views · for Duolingoprogram Public post uses “#duolingopartner”, naming a Duolingo creator partnership. https://www.instagram.com/p/DSQjmNzjCPB/Open creator →Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →