In this three-round public-source sample, Sonia's attributable creator footprint is small but unusually personal. The 25 closely audited posts come from nine external accounts: creators lead with therapist ghosting, between-session anxiety, marriage strain, or an existing self-care ritual, then position Sonia as private support available at the moment a human therapist is not.
Two `#soniapartner` posts turn a personal story or a pop-culture list into an App Store recommendation; one TikTok placement carries a visible `Paid partnership` label, `#ad`, and a creator code; a second creator-specific code confirms an affiliate path.
A dedicated marriage account supplies repeated short outcome testimonials, while longer lived-use posts establish the more defensible category boundary that Sonia supports rather than replaces human therapy. One YouTube publisher separately promotes Sonia's paid research-study recruitment flow.
The strict discovery ceiling is nowhere near 200: exact TikTok caption search produced 39 posts across nine handles before official-account removal, 16 from one account, while Instagram and adjacent-problem searches quickly collapsed into unrelated people named Sonia and generic mental-health apps.
This sample therefore supports the observed creative system, not a claim about every Sonia placement or the market as a whole.