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PROGRAM0:50

Plays here · Open on tiktok ↗

programPublic post carries program evidence: “Sit down with our founder & CEO, @Will Ahmed, as he opens up about his daily routines with WHOOP, the biggest lessons he’s learned about health, and the vision that drives him and ”0:50 · spoken hook

“With the amount of surgeries that I've had,”

The opening line · 0:00 · move: story

Turns personal WHOOP data in “We could keep telling you what WHOOP can do, or we could let members do the talking. Meet Jonathan, James, Erika, Victoria, T” into a behavior-change receipt, so the product output supplies the proof instead of a generic endorsement.

6.3Mviews12Klikes↑247×vs their usual post · 25.6K views13creators ran this script

@whoop · 388.9K followers · 30 of 30 recent posts mention WHOOP · creator page →

Playbook · Let members prove the transformation →
The script, step by step8 steps
1Quantify time regainedcreator-claim0:00–0:10
Quantify time regained at 0:000:00
Quantify time regained at 0:000:00
Quantify time regained at 0:010:01
Quantify time regained at 0:020:02
Quantify time regained at 0:030:03
Quantify time regained at 0:040:04
Quantify time regained at 0:050:05
Quantify time regained at 0:060:06
Quantify time regained at 0:070:07
0:00- With the amount of surgeries that I've had,

The first member frames WHOOP Age as a way to reclaim time after repeated physical setbacks.

0:04things like the whoop age gives me insight
0:07to how much of that time I can get back.
2Reveal the old baseline0:10–0:18
Reveal the old baseline at 0:090:09
3 lines · members
3Escalate the setback0:18–0:24
Escalate the setback at 0:220:22
3 lines · members
4Name the trigger0:24–0:30
Name the trigger at 0:290:29
2 lines · members
5Project the future0:30–0:39
Project the future at 0:430:43
4 lines · members
6Give the product a job0:39–0:42
Give the product a job at 0:500:50
2 lines · members
7Answer the purchase question0:42–0:48
Answer the purchase question at 0:080:08
3 lines · members
8Reframe the costcta · none0:48–0:50
Reframe the cost at 0:070:07
1 lines · members
18 more linesmembers read and copy every script on the site
Where this post sitsthe repetition is the proof
Anchors the playbook
Let members prove the transformation

Open on the before-and-after consequence, preserve the member's own language, and use the WHOOP record as evidence that the behavior change persisted.

WHOOP editors and everyday training creators turning health setbacks, progress and second chances into first-person proof · 13 creators · 23 posts

Diagnostic receipt to next behavior
Open the full playbook →
program6.3M@whoopprogram652.5K@thekingofchemoprogram596.9K@whoop461.5K@gainsbybrains

this post · other creators who ran it

Who made ittheir public relationship signal, and the receipt for it
@whooptiktok · 388.9K followers · median 25.6K views · n=60best post27M1.1K×views · for WHOOPprogram Public post carries program evidence: “Sit down with our founder & CEO, @Will Ahmed, as he opens up about his daily routines with WHOOP, the biggest lessons he’s learned about health, and the vision that drives him and ”Open creator →

Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →