0:12

Plays here · Open on tiktok ↗

UnknownOfficial brand-owned account @notionhq; owned publishing proves attribution, not a separate creator payment relationship. https://www.tiktok.com/@notionhq0:12 · spoken hook

“Forbes Productivity Pro Ivan Zhao His everything app”

The opening line · 0:00 · move: other

Turns an office glimpse of founder Ivan Zhao into an “Ivanzhaddy” fandom meme, earning owned-account reach without explaining or demonstrating Notion.

337.1Kviews24.4Klikes↑23.9×vs their usual post · 14.1K views—creators ran this script

@Notion · 143.6K followers · 8 of 30 recent posts mention Notion · creator page →

The script, step by step1 lines
The script1 lines · @Notion
  1. 0:05Forbes · Productivity Pro Ivan Zhao · His everything app
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Who made ittheir public relationship signal, and the receipt for it
@Notiontiktok · 143.6K followers · median 14.1K views · n=60best post337.1K23.9×views · for NotionUnknown Official brand-owned account @notionhq; owned publishing proves attribution, not a separate creator payment relationship. https://www.tiktok.com/@notionhqOpen creator →

Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →