CONTEST2:19

Plays here · Open on instagram ↗

contest“the $100k app building contest” — https://www.instagram.com/reel/DbDzgmXpTi8/2:19 · spoken hook

“Claude, I need you to build me an app that's going to make me rich.”

The opening line · 0:00 · move: command

Lifestyle creator story uses large kinetic text, an AI result, contest screen, and comment CTA; story sells the opportunity.

164.3Kviews7.5Klikes↑0.5×vs their usual post · 15.8K likes17creators ran this script

@Adrian Per · 1.3M followers · 2 of 12 recent posts mention Higgsfield · creator page →

Playbook · Contest as a creator gold rush →
The script, step by step52 lines
The script52 lines · @Adrian Per
  1. 0:00Claude, I need you to build me an app that's going to make me rich.
  2. 0:02Right, so before I dive into building this,
  3. 0:05Oh my God, too complicated, too complicated.
49 more linesmembers read and copy every script on the site
0
Where this post sitsthe repetition is the proof
Runs the playbook
Contest as a creator gold rush

Let an action scene prove the tool first, then reframe a large prize pool and audience voting as a low-budget creator opportunity rather than a conventional product pitch.

AI filmmakers and creator educators promoting Higgsfield's public action-scene competition · 17 creators · 18 posts

Open the full playbook →

this post · other creators who ran it

Who made ittheir public relationship signal, and the receipt for it
@Adrian Perinstagram · 1.3M followers · median 15.8K likes · n=30best post164.3K0.5×views · for Higgsfieldcontest “the $100k app building contest” — https://www.instagram.com/reel/DbDzgmXpTi8/Open creator →

Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →