PAID1:29

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Paid postExact post carries “Properly Disclosed Sponsorship: #HallowPartner”: “If you’ve been around here for a while, you know that I am a woman of faith. I love the season of Lent as a way to recenter and come back to God. I’ve” — https://www.instagram.com/malloryervin/reel/DU6PxTQEv1i/1:29 · caption hook

“If you’ve been around here for a while, you know that I am a woman of faith. I love the season of Lent as a way to recenter and come back to God. I’ve used @hallowapp for years and years and always look forward to their prayer challenges. This year’s Pray40 challenge is called The Return and it starts today! It’s a 40-day journey from Ash Wednesday to Easter centered around coming home to God and remembering that no matter where we are on our faith journey, we can always find our way back. I hope you will join me on Hallow’s Pray40 challenge this year! You can download Hallow for free now and get started today 🤍✨.\n\nComment HALLOW and I will send you the direct link to download for free!\n\n#Pray40 #Lent #AshWednesday #HallowPartner”

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Uses “If you’ve been around here for a while, you know that I am a woman of faith. I love the season of Lent as a way to recenter and come back to God.” to turn a seasonal or daily prayer moment into a concrete Hallow invitation with explicit relationship evidence preserved.

116.1Kviews5.3Klikes↑1.1×vs their usual post · 4.8K likes14creators ran this script

@Mallory Ervin · 1.1M followers · creator page →

The script, step by step13 lines
The script13 lines · @Mallory Ervin
  1. 0:18If you have been around here for any bit of time, you know that I am a percent of great face.
  2. 0:24During Lint, we are challenged to break away from distractions from the things that are holding us back from our faith.
  3. 0:31And I've talked about Tello, which is an act that I personally love.
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Where this post sitsthe repetition is the proof
Runs the playbook
Make the creator's prayer plan the product proof

Start with a lived spiritual tension, show the daily prayer commitment that resolves it, and let Hallow feel like the structure behind the creator's own practice.

Converts, lifestyle creators and faith publishers describing how Pray40 fits a real morning, first Lent or difficult season · 14 creators · 21 posts

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this post · other creators who ran it

Who made ittheir public relationship signal, and the receipt for it
@Mallory Ervininstagram · 1.1M followers · median 4.8K likes · n=30best post116.1K1.1×views · for HallowPaid post Exact post carries “Properly Disclosed Sponsorship: #HallowPartner”: “If you’ve been around here for a while, you know that I am a woman of faith. I love the season of Lent as a way to recenter and come back to God. I’ve” — https://www.instagram.com/malloryervin/reel/DU6PxTQEv1i/Open creator →

Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →