PAID1:28

Paid postExact post carries “Properly Disclosed Sponsorship: #hallowpartner”: “I am thrilled to be a voice on the @hallowapp Kids Lent Challenge called Miracle Hunters this year! Come with me into the studio for a look behind-the” — https://www.instagram.com/emwilss/reel/DU3j16MDzEr/1:28 · spoken hook

“I'm headed off to do some audio recordings for the "Hallow Kids Lent Challenge"”

The opening line · 0:00 · move: story

Uses “I am thrilled to be a voice on the @hallowapp Kids Lent Challenge called Miracle Hunters this year! Come with me into the studio for a look behin” to turn a seasonal or daily prayer moment into a concrete Hallow invitation with explicit relationship evidence preserved.

29.9Kviews334likes↑0.1×vs their usual post · 2.6K likes11creators ran this script

@Emily Wilson · 126.7K followers · creator page →

Playbook · Concentrate celebrity reach on the seasonal starting gun →

The script, step by step17 lines

The script17 lines · @Emily Wilson

0:00I'm headed off to do some audio recordings for the "Hallow Kids Lent Challenge"
0:03and I'm going to bring you along for the ride, come on and see behind the scenes.
0:09Alright, we made it to the booth, got my headphones set up, my mic set up.

14 more linesmembers read and copy every script on the site

Where this post sitsthe repetition is the proof

Runs the playbook

Concentrate celebrity reach on the seasonal starting gun

Make the first day of Lent feel like a coordinated cultural event by letting several recognizable believers deliver the same prayer invitation in their own voice.

Actors, musicians and athletes publishing disclosed Pray40 invitations together on Ash Wednesday · 11 creators · 16 posts

Shared brief, creator remix

Open the full playbook →

Paid post29.9K@Emily Wilson

ambassador12.5M@Mark Wahlberg

Paid post950.7K@Chris Pratt

Paid post859K@Jessie James Decker

this post · other creators who ran it

Who made ittheir public relationship signal, and the receipt for it

@Emily Wilsoninstagram · 126.7K followers · median 2.6K likes · n=30best post29.9K0.1×views · for HallowPaid post Exact post carries “Properly Disclosed Sponsorship: #hallowpartner”: “I am thrilled to be a voice on the @hallowapp Kids Lent Challenge called Miracle Hunters this year! Come with me into the studio for a look behind-the” — https://www.instagram.com/emwilss/reel/DU3j16MDzEr/Open creator →

Views and likes are public counts at capture time. The multiple compares this post with the creator’s own recent median, not a claim about what caused its reach. Read the methodology →